Face Mask Before or After Cleanser: Which Order Is Best for Your Skin?

When it comes to skincare, the order in which you apply products can make a significant difference in their effectiveness. One common question that often arises is whether to use a face mask before or after cleansing. We will explore the benefits of both approaches and help you determine the right order for your skincare routine. Give-away, there are 2 ways to use them;

Using a Face Mask Before a Cleanser

Using a face mask before cleansing can have its advantages:

  1. Better Product Penetration: Applying a mask on freshly cleansed skin can enhance the absorption of active ingredients. The mask can work directly on the skin without any barriers, ensuring that your skin reaps the maximum benefits.
  2. Exfoliation: Some masks, like clay masks or exfoliating masks, can help remove dead skin cells and impurities from the surface of your skin. Using them before cleansing can help loosen these impurities for easier removal.
  3. Skin Prep: Masks can prepare your skin for cleansing by loosening up debris and opening up your pores. This can make the cleansing process more effective.

Using a Face Mask After a Cleanser

On the other hand, there are reasons why you might opt to use a face mask after cleansing:

  1. Deeper Cleansing: Cleansing your skin first can remove dirt, makeup, and excess oils, allowing the mask to work directly on clean skin. This ensures that the mask isn’t hindered by any leftover impurities.
  2. Hydration: Certain masks, especially hydrating ones like the Melting Mud Cleansing Mask and the Mineral infused Double Cleansing Mask, can support the skin’s pH balance by providing moisture and nourishment, aligning with the refreshed pH level after cleansing.
  3. Less Potential for Irritation: If you have sensitive skin, cleansing first can reduce the chances of irritation from the mask, especially if it contains potent ingredients.


Ultimately, the decision to use a face mask before or after cleansing depends on the type of mask you’re using and your skin’s unique needs. If you’re using a mask that focuses on exfoliation or deep cleansing, applying it before cleansing may be more beneficial. However, if you’re using a hydrating or nourishing mask, applying it after cleansing can help seal in moisture.

Remember that consistency in your skincare routine is key. Regardless of the order you choose, always follow up with a suitable lightweight pH-balanced moisturizer like the Aftermask Vitamin Serum to keep your skin hydrated and protected.

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